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S. Radhakrishnan is the SBU head for Maatra. He comes with over 25 years of experience in the communications and marketing space. His experience has been fundamentally in the area of brand and business planning.
Radhakrishnan is a keen follower of technology trends and has been involved with some initiatives internally in Mudra in this area. He leads the Maatra initiative in web based client solutions in the area of localization and premedia services.
He has worked closely with senior client management teams to create long lasting brands as head of business at Mudra South. Some of the categories that he has worked include lifestyle, durables, services, consumer products, technology and retail.
On the technology and technology based services front, he has been involved with many brands that have included Compaq, HP, Sify, Monster, MK [now Honeywell] and earlier Digital. Other global marketers with whom Radhakrishnan has engaged include Van Heusen, Henkel and United Spirits. Much of the work has earned the client many awards at national and international forums.
Radhakrishnan has previously worked with Leo Burnett and RKSwamy/BBDO.
Radhakrishnan is an alumnus of the prestigious Indian Institute of Management, Bangalore and the National Institute of Technology, Trichy.
Radhakrishnan is also a visiting faculty in leading management schools. |
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| Jude Fernandes: Executive Director |
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| Ajit Menon: President Organizational Development |
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| P Sebastian: Executive Vice President & Head Technology |
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| Venkat Iyer: Vice President Commercial |
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| Ashok Kappillil: Head: Operations Localization |
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| C V Deshmukh: Head: Operations: Graphics and Pre-Press |
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| Maatra has been set up with the express purpose of providing comprehensive, 360 degree high quality services in every area of communication and premedia services in over 100 languages. The service offerings span a range of solutions from communication globalization, translation, localization across markets and languages, creative services and other related pre-media services solutions. |
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